“By embracing cultural diversity and promoting inclusivity, businesses can contribute to the spirit of Heritage Day and create a welcoming atmosphere for all guests, regardless of their background,” she says.
According to Booysen there are at least seven principles which should be adopted:
Hospitality businesses should educate their staff about the diverse cultures and heritages celebrated on Heritage Day. This includes understanding the significance of different traditions, foods and customs. When employees are culturally aware, they can provide better service to guests from various backgrounds.
Providing training for employees on cultural competency can help them better understand and respect the customs and traditions of guests, which in turn can lead to a more welcoming and inclusive environment.
Businesses can collaborate with local cultural organisations or community groups to organise Heritage Day celebrations. This not only helps in creating an inclusive environment but also strengthens ties with the local community.
Hospitality businesses must consider hiring a diverse staff to reflect the multiculturalism of its clientele. An inclusive workforce can help guests feel more comfortable and valued.
Encourage employees to share their own cultural heritages and traditions. This can be done through events, decorations or special activities, fostering a sense of inclusion among the staff.
Actively seek feedback from guests on how your business can better celebrate Heritage Day and create a more inclusive environment. Engage with customers to understand their needs and preferences.
Participate in community events related to Heritage Day and support local initiatives that promote cultural diversity and inclusivity.
So what should the hospitality industry consider when dealing with guests from diverse backgrounds?
Says Booysen, “The hospitality industry must consider several key factors when dealing with guests from diverse backgrounds to provide a welcoming and inclusive experience.”
These key factors include: