| "Hashtags alone won't stop the violence - but they are one action that everyday people are using to try and do so." Julius T Nganji and Lynn Cockburn on how Twitter has been used in Cameroon's Anglophone crisis |
| "According to research by Ghost Data, the number of counterfeit accounts active on Instagram has risen by 171% in the past three years. In 2016, counterfeit accounts published 14.5 million posts. In 2019, they published more than 64 million posts - a growth of more than 341%." How social media has become a breeding ground for counterfeit sales |
| "Once you have a good project, you need to be motivated and give yourself the means to succeed." Mamadou Gouro Sidibé, developer of Lenali - a voice-based social network app |
| "We know that more than ever young people look to the influencers that they follow in social media for inspiration so we felt that this message would be well received coming from them in their own language with their own motivation." Levi's South Africa country manager Byron Grant on using influencers to get young people to vote |
| "46.5% of South African consumers say they have been influenced to buy a product/service following positive reviews on social media." PwC's 2019 Global Consumer Insights Survey |
| "Social media are a catalyst for the advancement of everyone's rights. It's where we're reminded that we're all human and all equal. It's where people can find and fight for a cause, global or local, popular or specialised, even when there are hundreds of miles between them." Queen Rania of Jordan |
| "A large social media presence is important because it's one of the last ways to conduct cost-effective marketing. Everything else involves buying eyeballs and ears. Social media enables a small business to earn eyeballs and ears." Guy Kawasaki |
