The Warc Awards 2025 are officially open, with the first deadline on 16 October 2024.
The Warc Awards are the ultimate accolade for effectiveness in marketing and advertising, allowing agencies and their clients to showcase their work on a global stage and to be recognised for their most effective and innovative campaigns as among the industry’s best.
Why should you enter?
- Global recognitionCompete on a global scale against the best in the industry. 
- Proven excellenceWarc's judging process is based on the Creative Effectiveness Ladder, ensuring a consistent, rigorous evaluation of your work. 
- Increased visibilityGain exposure for your brand and be featured in Warc’s library of industry-leading case studies. 
- Rankings impactA Warc Awards win boosts your position in the Warc Rankings. With a single entry, you have the chance to win regionally and globally, maximising your impact on the Rankings within your budget.
Categories
Its rigorous judging process, based on the Creative Effectiveness Ladder, ensures agencies' and clients' work is evaluated against a single, consistent standard of excellence in 12 categories.
- Brand purposeDemonstrate how your campaigns are driving meaningful change and aligning with your audience's values. 
- Business-to-businessShowcase your success in crafting compelling B2B strategies that drive business results. 
- Cultural impactHighlight how your work resonates with cultural trends and influences societal conversations. 
- Customer experienceShow how you’ve enhanced the customer journey to foster satisfaction and loyalty. 
- Instant impactDisplay your ability to create campaigns that deliver immediate, measurable results. 
- Long-term growthProve how your strategies contribute to sustained business success over time.
Explore these categories and more in the 2025 Entry Pack which can be found here.