New Business Account Executive

Job description

Are you a natural connector, strategic thinker, and relationship builder with a passion for growing brands and winning new business? We’re looking for a dynamic Business Development Account Executive to join our team and take ownership of driving growth through innovative client solutions and exceptional service delivery.

In this role, you’ll play a pivotal part in identifying new opportunities, leading pitches, and crafting compelling proposals that speak to client needs. At the same time, you’ll manage key accounts with a focus on delivering impactful campaigns and nurturing long-term relationships. You’ll collaborate closely with cross-functional teams to ensure seamless execution and measurable results.



1. New business development

• Identify and develop opportunities to grow business with new and existing clients.
• Drive and lead pitches, assist strategy teams, and collaborate with creatives to deliver compelling concepts.
• Set up and manage potential client profiles and maintain a proactive pipeline of prospects.
• Participate in the development of the company’s strategic plans with a focus on revenue growth.
• Collaborate with cross-functional teams to explore new revenue streams or services.

2. Solutions crafting

• Develop and implement tailored account strategies that align with client objectives and business goals.
• Work closely with strategy and creative teams to translate client briefs into actionable solutions.
• Take accountability for crafting proposals and budgets with creativity and commercial insight.
• Create end-to-end process flows for each campaign/project to ensure structured delivery.
• Innovate and refine operational systems and campaign frameworks for continuous improvement.

3. Client relationship management

• Build, manage, and nurture strong relationships with key clients through regular engagement and value delivery.
• Act as the primary point of contact for clients, addressing needs, resolving issues, and ensuring satisfaction.
• Prepare and present proposals, feedback reports, and campaign reviews to clients.
• Develop customer profiles and use insights to better anticipate client needs and market trends.
• Represent the agency in client-facing situations with professionalism and strategic thinking.

4. Operational execution and project management

• Oversee the successful planning, execution, and delivery of client campaigns across timelines and deliverables.
• Ensure all campaign deliverables are completed on time, within scope, and aligned to client expectations.
• Monitor and review project activities and adjust execution plans to meet timelines and budgets.
• Conduct daily follow-ups with team members to ensure smooth running of projects.
• Ensure alignment of project delivery with internal policies, procedures, and quality standards.

5. Commercial viability

• Achieve and manage gross profit targets across assigned accounts.
• Control budgets and expenses to ensure profitability and financial sustainability of projects.
• Monitor commercial performance, identifying and addressing deviations promptly.
• Coach and mentor team members in financial discipline and cost-effective project execution.
• Ensure that all proposals and solutions are commercially viable and aligned with client budget parameters.

• Strong leadership and team management capabilities.
• Proven track record in account management and new business acquisition.
• Excellent communication, presentation, and interpersonal skills.
• Strategic thinker with a strong commercial acumen.
• Highly organized with attention to detail and a results-driven approach.
• Comfortable working in a fast-paced, deadline-driven environment

• Bachelor’s degree in marketing, business, communications, or related field.
• Minimum of 7 years’ experience in client services, preferably in a marketing/advertising agency.
• Demonstrable experience in leading client accounts and cross-functional teams.

• Manage, coach, and develop the account and project management teams for high performance.
• Recruit, train, and guide team members on best practices, professional skills, and job-related competencies.
• Set clear KPIs for team members and oversee performance reviews and continuous feedback.
• Foster a harmonious and motivated team environment that promotes collaboration and accountability.