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Core skills include:
- Senior level account planning and execution
- Project management from concept to implementation
- Communication with internal and external stakeholders across all levels of an organisation.
- Strong media and influencer relations
- Deadline driven

Education

2018 Treeshake by Dave Duarte
Digital Marketing Strategy Course

2015 The Make-Up Issue (Cape Town, Gardens)
Professional Beauty & Special Effects Make-up Artist

2012 to 2014 Cape Peninsula University of Technology
BTech Degree in Public Relations Management

2009 to 2011 Cape Peninsula University of Technology
National Diploma in Public Relations Management

2004 to 2008 Belgravia High School, Cape Town, South Africa
Grade 12 with Bachelor's Pass

Employment

February 2018 - Current
Position: Agency Brand Manager
Employer: Digitas Liquorice
Type of company: Digital Marketing Agency

Responsibilities:
- Project Management of new business portfolio including briefing, internal and cross-agency tracking
- Public relations and media liaison for marketing initiatives
- Content development and creative execution of brand transition as per strategy
- Processing of all internal and external branding signage across National offices
- Project manage the agency's monthly award programme including awards calendar and production of case study videos
- Social Media Management, content development and updates of website
- Management of all staff agency weekly meetings

August 2016 - December 2017
Position: Senior Account Manager
Employer: Atmosphere Communications
Type of company: Marketing and Communications Agency

Client Portfolio: Cotton On, Factorie, Typo, Rubi by Cotton On, Cotton On Body and Cotton On Kids (fashion retailer), Superbalist (online retailer), Takealot.com (online retailer), Capitec Bank (financial service provider)

Strategic Direction
- Setting of strategy and drives delivery in line with strategy
- Scoping annual and bi-annual scope of work in-line with Marketing Strategy
- Delivering content and solutions that speak to PESO Model
Planning
- Developing creative concepts and campaign ideas
- Preparation for strategy through extent research, global trends and identifying insights
Media Relations
- Expert in influencer relations, strategy, planning and execution
- Exceptional relations with consumer, lifestyle media
- Deep knowledge of social media landscape, social media content planning and strategy
- Delivery of tailored content and story development
Financial Management
- Prepared contractual and financial aspects of client relationship (KPI's, budget tracking, work allocation per team member)
- Management of financial admin per client account
Planning
- Developing creative concepts and campaign ideas
- Preparation for strategy through extent research, global trends and identifying insights
Communication
- Direct lead for all clients, liaison including tack, ability to push back and negotiation
- Exceptional written and spoken communication (English)
- Preparation of month end reports for business reporting (Word & Excel format), presentations (PowerPoint)
Soft Skills
- Creative, deadline driven, self-motivated, effectively time management, innovative