The album sees Cuppy take the vocal reigns on themes that range from independence to love lost and African pride, over a pop-meets-Afrobeats sonic bed that she calls: ‘neo-Afrobeats’.
DJ Cuppy graduated with a degree in business and economics from King’s College London in 2014. By then she was already well established as a DJ and was selected as a DJ at the MTV Africa Music Awards.
That was followed by her first compilation, The House of Cuppy, where she produced EDM-esque remixes of songs by leading Afro-pop artists. Soon came The House of Cuppy II, which took on a more Afro-house slant. Endearing her pan-African brand to the continent beyond Nigeria, Cuppy went on the Cuppy Takes Africa Tour a year later.
DJ Cuppy dedicates her time to making impactful changes as an ambassador for Global Citizen and Save The Children. She started The Cuppy Foundation in 2018 and the Foundation’s Cuppy Gold Gala raised $17m to help displaced children across Nigeria.
DJ Cuppy was signed to Apple Music's first African Radio show in May, and to Platoon Records in July.
My cupcakes (my fans) can expect a new side of me. This album I poured my heart and soul into and I was fearless. I decided to do what I wanted to do and I worked with people who wanted to work with me. I think they are in for a treat! It’s going to be a Cuppy they have never seen, but also a confident Cuppy, an unstoppable Cuppy, an original Cuppy.
My sound as an outfit, I think would have patterns, definitely colour and texture. So it would look something like a velvet zebra dress that is pink with green dots, lots of gold accessories, perhaps a choker (for cheekiness), kitten heels, a mini bag and I may even throw in a bit of latex.
My career highlights have varied from highs to lows, but certain highlights for me are three events that stand out for me. (1) DJing for the Nigerian and Ghanaian presidential inaugurations, (2) having the opportunity to DJ for charity, like at the Cuppy Gold Gala to raise funds for children, (3) lastly, recording my album. It was a personal goal that I achieved, and now it’s time to share it with the world.
The Cuppy Foundation is an initiative I started out of a passion to tackle issues surrounding child protection and education for girls and persons with disabilities. Before I started the Cuppy Foundation, I’ve always been ardent about protecting and empowering the minorities in society. What I did was create a platform where I’ll be able to do that on a larger scale.
So far, I’m so proud to have been able to achieve that and even more. I’ve partnered with different reputable organisations like Save the Children and Global Citizen to raise the much-needed funds to provide education, healthcare and essential resources.
I strongly believe that we all have a part to contribute to making the world better. Be it speaking out against social injustice, spreading awareness or contributing financially to organizations that prefer help.
Being a female DJ is not the norm and because people don’t like what they don’t know, it’s harder to break in. So, be prepared to do it twice as hard! Your sex is not a limitation. Work hard consistently and always work on improving your craft. Be better today than you were yesterday.
Apart from being a female superstar female creative who is repping Africa, I feel like I can make my tongue touch my nose.