VML Birdwatching at the Loeries | Episode 5: Building a country's brand
Danette Breitenbach
VML Birdwatching at The Loeries | Episode 4: The real meaning of creativity
Danette Breitenbach
VML Birdwatching at The Loeries | Episode 3: More than an awards show
Danette Breitenbach
Brands are showing up, consumers expect them to
Danette Breitenbach
Build for the long-term, responsibly
Danette Breitenbach
Subscribe & Follow
Advertise your job vacancies
Net#work BBDO Cape Town wins new Cape Town stadium
Net#work BBDO Cape Town has won the Cape Town stadium as a prestigious new client. It was a three-way pitch process that started in May 2010.
The brief came from the company that will operate it from 1 November 2010, Sail StadeFrance.
Net#work CT MD Erica d'Oliveira says the pitch was challenging because local Government also had to be impressed by the work presented. "It needed to deliver brand creation that would turn the new stadium into a Cape Town asset, a multifunctional venue and a sustainable commercial success."
