CRM, CX, UX Ghana

World PR Day

PR is the dark arts of integrated marketing communications

Bridging divides through powerful storytelling

Khaya Buthelezi

The appeal of legacy media

Ciaran R. Maidwell

PR builds narratives, weaves stories and amplifies diverse voices

Bridging gaps and building narratives that matter

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Galaxy 947 Joburg Day 2025: The ultimate family celebration

Galaxy 947 Joburg Day 2025: The ultimate family celebration

22 Jul 2025

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Customer Experience Africa Awards (CXAs) calls for entries

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Introducing the Effie Lions Foundation: Building a marketing industry for everyone

Association for Communication and Advertising Introducing the Effie Lions Foundation: Building a marketing industry for everyone

13 Jun 2025

Human8 names Tim Nguyen product and innovation manager to further advance insight solutions

Human8 Human8 names Tim Nguyen product and innovation manager to further advance insight solutions

11 Jun 2025

All about YOU! Putting YOU in YOUth Month on Biz!

Bizcommunity.com All about YOU! Putting YOU in YOUth Month on Biz!

20 May 2025

Biz Promoted Features: Keep your business headlines in the spotlight for 7 days

Bizcommunity.com Biz Promoted Features: Keep your business headlines in the spotlight for 7 days

16 Apr 2025

Kantar Creative Effectiveness Awards 2025. Connecting with people in the age of AI

Kantar Kantar Creative Effectiveness Awards 2025. Connecting with people in the age of AI

9 Apr 2025

Dentsu X: Shaping the future of experiences

Dentsu Dentsu X: Shaping the future of experiences

19 Feb 2025

GenAI in marketing: Fear or FOMO?

Kantar GenAI in marketing: Fear or FOMO?

30 Jan 2025

#BizTrends2025 Sponsors announced and categories still open for Curating the Future

Bizcommunity.com #BizTrends2025 Sponsors announced and categories still open for Curating the Future

21 Nov 2024

Kantar Positive portrayals of men in ads boost brand equity and sales

19 Nov 2024

Human8 and L’Oréal win 2024 Esomar Award for pioneering consumer empathy programme

Human8 Human8 and L’Oréal win 2024 Esomar Award for pioneering consumer empathy programme

20 Sep 2024

More news

Source: © 123rf The number of people living alone has grown steadily over the past few decades. Brands have a real opportunity to target this audience

Marketers optimistic as Warc forecasts global ad spend of $1.15tr in 2025

13 Nov 2024

New leadership announcements as WPP acquires NCA. Ogilvy global CEO Devika Bulchandani and James Murphy CEO Ogilvy Group UK (Image supplied)

New Commercial Arts joins Ogilvy as WPP announces leadership shakeup

11 Sep 2024

Customer Experience Africa Awards return for 2nd Edition

Customer Experience Africa Awards return for 2nd Edition

18 Jun 2024

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Digital advertising group Aleph launches payment unit

18 Aug 2023

Brands must balance digital innovation and trust to serve Africa's consumers - study

Brands must balance digital innovation and trust to serve Africa's consumers - study

17 Apr 2023

Jacques Celliers, CEO of FNB. Source: Supplied

FNB eBucks recognised as loyalty champion in global awards

20 Jun 2022

Using data to inform customer journey planning from a cultural perspective

Using data to inform customer journey planning from a cultural perspective

Virginia Alvarez 4 Nov 2021

Source:

The power of inclusive portrayal in advertising

Emily Stander 28 May 2021

The 5 habits of highly effective advertisers

The 5 habits of highly effective advertisers

Daren Poole, Kantar 14 Apr 2021

From East to West: What the new Covid-19 consumer behaviour across Kenya and Nigeria means for brands on the continent

From East to West: What the new Covid-19 consumer behaviour across Kenya and Nigeria means for brands on the continent

Ndeye Diagne, Kantar 28 Oct 2020

1 in 4 consumers tried a new brand during pandemic - global report

12 Aug 2020

Image source: .

How digital research is best positioned to understand African consumers

23 Jul 2020

Shoppers line up in front of a Zara clothing store waiting for the opening after being closed for nearly two months in Montréal on May 25, 2020. The Canadian Press/Paul Chiasson

Customer experience will help retailers overcome the financial hit from coronavirus

Frederic Dimanche 6 Jul 2020

The 50-year evolution of the Game brand

26 Jun 2020

Terry Levin

#LockdownLessons: Companies putting the grit in integrity

Bizcommunity.com 26 May 2020

Andrew Weinberg

SA's 2Engage plans for further growth in Africa and abroad

12 Feb 2020

Steve Mallaby

Innervation acquires loyalty business from Tritech Media

4 Feb 2020

Ailsa Wingfield

#BizTrends2020: Africa's double-edged consumer demand

Ailsa Wingfield 6 Jan 2020

The Best of Biz: Marketing & Media Africa 2019

#BestofBiz 2019: Marketing & Media Africa

17 Dec 2019

The Best of Biz: Marketing & Media 2019

#BestofBiz 2019: Marketing & Media

17 Dec 2019

Image source: Gallo/Getty Images.

2020: Building the emotive link between customers and our brands

Alan Radmall 12 Dec 2019

Sarah Browning-de Villiers, chief content officer for Machine/Narrative

Using data analytics and CRM to drive customer centricity and win loyalty

Jessica Tennant 3 Dec 2019

As seen at Ask Afrika's Aha Moments roadshow.

#AskAfrikaAhaMoment: The brand loyalty shift explained

Leigh Andrews 21 Nov 2019

The digital CX keynote at AfricaCom. Moderated by Lionel Reina, CEO of the APO Group; the panel included Unathi Mtya, CTO at Grindrod Bank; Bertrand Fallon-Kund, partner at Bain & Company; and Francis Mumbi, innovation lead at Stanbic Bank.

#AfricaCom: "Every consumer today behaves like a millennial, your business needs to catch up!"

Leigh Andrews 15 Nov 2019

Dr Carl Driesener, senior marketing scientist at the Ehrenberg-Bass Institute (EBI) of marketing science in Australia explaining the 5 steps to becoming a smarter target marketer at Spark Media's recent event.

5 steps to becoming a smarter target marketer

Leigh Andrews 8 Nov 2019

Image source: Gallo/Getty.

The digital dash for Africa

25 Oct 2019

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