Branding | Bizcommunity

Branding | Bizcommunity

News

Vaseline captures the spirit of Heritage Day

Advertising

Vaseline captures the spirit of Heritage Day

Unati Moalusi 1 day

Labour Law

Landmark ConCourt ruling on parental leave and what it means for employers

3 Oct 2025

International Andy Awards regional chairs, including Africa, named

Advertising

International Andy Awards regional chairs, including Africa, named

2 Oct 2025

Charl Bassil is a big proponent of thinking like a challenger. Source: Nedbank IMC.

IMC Conference

#NedbankIMC2025: Charl Bassil — Ban “iconic”, think challenger, farm for the long game

Karabo Ledwaba 1 Oct 2025

Source: © Provoke Media Three SA agencies have been named in the 40 best campaigns for the 2025 Global Sabre Awards

PR & Communications

SA PR agencies named in 40 best campaigns for the 2025 Global Sabre Awards

1 Oct 2025

Bryony Rose, director for Yext’s Enterprise International business. (Source: Nedbank IMC)

IMC Conference

#NedbankIMC2025: Bryony Rose – Why brands must adapt their AI strategies now

Chloe Posthumus 29 Sep 2025

Absolute Pets is the complainant. Source: YouTube.

Advertising

Pet food delivery exclusivity claim lands Checkers in ARB's crosshairs

Karabo Ledwaba 25 Sep 2025

The Up&Up Group unveils its new, distinctive corporate identity

Branding

The Up&Up Group unveils its new, distinctive corporate identity

Issued by The Up&Up Group 25 Sep 2025

From heritage to humanity: Can Africa lead the inclusive innovation era?

Marketing

From heritage to humanity: Can Africa lead the inclusive innovation era?

Issued by icandi CQ 25 Sep 2025

Dunlop named official tyre partner of “Gran Turismo 7”

Manufacturing & Parts

Dunlop named official tyre partner of “Gran Turismo 7”

Issued by Dunlop Tyres SA 23 Sep 2025

South African talents shine in Next Creative Leaders 2025 shortlist

The One Club for Creativity

South African talents shine in Next Creative Leaders 2025 shortlist

23 Sep 2025

Murray Legg believes that machines can not build trust on their own. Source: Supplied.

Artificial Intelligence

AI can't build trust: Why human voices matter more than ever

Murray Legg 22 Sep 2025

Innovative Project 81 at Inscape Education Group promotes multidisciplinary collaboration for social impact

Higher Education

Innovative Project 81 at Inscape Education Group promotes multidisciplinary collaboration for social impact

Issued by Inscape 31 Mar 2025

Outdoor Network switches on new digital rotator in Richards Bay

OOH

Outdoor Network switches on new digital rotator in Richards Bay

Issued by Provantage 22 Sep 2025

Dealers

Jetour strengthens SA brand drive with DHL Stormers partnership

19 Sep 2025

Agency expands commerce division as shopping habits evolve

Digital

Agency expands commerce division as shopping habits evolve

19 Sep 2025

Media

The secret to brand success: Going deeper than meme culture

Simon Spreckley 18 Sep 2025

African marketing network strengthens tourism strategy for global impact

Tourism

African marketing network strengthens tourism strategy for global impact

19 Sep 2025

Over a decade of empowering women graduates for career success

Education

Over a decade of empowering women graduates for career success

Issued by Lume Communications 15 Sep 2025

Karen Nelson-Field | The attention deficit: How to overcome it

Marketing & Media

Karen Nelson-Field | The attention deficit: How to overcome it

Danette Breitenbach 15 Sep 2025

How brands can pivot from “look at us,” to “we see you”

Marketing

How brands can pivot from “look at us,” to “we see you”

Jessica Porter 15 Sep 2025

How influencers are winning in the attention economy

Social Media

How influencers are winning in the attention economy

Issued by Dentsu 12 Sep 2025

Source: © VML Parusha Partab, chief strategy officer, VML South Africa says leading with empathy – not noise – is how brands can get the balance right between grounded messaging and standout creativity

Trends

#BizTrends2025 | VML's Parusha Partab: Empathy in a surreal world and other trends

Parusha Partab 11 Sep 2025

Castle Lite's new packaging hits the shelves this summer

Packaging

Castle Lite's new packaging hits the shelves this summer

11 Sep 2025

Vini Jnr is a star in the campaign. Source: Nike.

Advertising

Nike challenges Gen Z with reimagined Just Do It mantra

10 Sep 2025

Image source: Polina Zimmerman from

IP Law

What brands should know about trade marking taglines

Thembokuhle Danca 9 Sep 2025

The Green Zone’s rebranding results in 2,885% return on Google Ads investment with Cape Marketing Agency

Marketing

The Green Zone’s rebranding results in 2,885% return on Google Ads investment with Cape Marketing Agency

Issued by Cape Marketing Agency 9 Sep 2025

Advertising

RMB brand film: Talent is the heart of our business

8 Sep 2025

Rainbow Chicken puts South African gogos on centre stage

FMCG

Rainbow Chicken puts South African gogos on centre stage

Issued by Rainbow Chicken 5 Sep 2025

Clayton McCoy is the new MD. Source: Supplied.

PR & Communications

HKLM announces Clayton McCoy as new MD

5 Sep 2025

Win, lose, Springboks show why sponsors always score

Sponsorship

Win, lose, Springboks show why sponsors always score

5 Sep 2025

Why top brands invest in first impressions to win at trade shows

Exhibitions & Events

Why top brands invest in first impressions to win at trade shows

5 Sep 2025

Marketing

Data shows creative drives up to 30% more sales

4 Sep 2025

Cardi B asks if she is the drama. Source: Cardi B.

Marketing

Cardi B turns viral legal trial moments into album campaign

Karabo Ledwaba 4 Sep 2025

Media

Digital News Transformation Fund appoints two communications execution partners

3 Sep 2025

Loeries Creative Week takes place from 5 to 10 October in The City of Cape Town and (Image supplied)

Loeries Creative Week

Loeries Creative week: An opportunity for creative exchange

Issued by Loeries 3 Sep 2025

Public lecture on how AI can ‘level the marketing playing field’ for small businesses

Artificial Intelligence

Public lecture on how AI can ‘level the marketing playing field’ for small businesses

Issued by University of Johannesburg - Marketing Management 3 Sep 2025

Branding

Cracker Barrel reverts to classic logo after customer pushback

27 Aug 2025

IP Law

Will 'Cold' Palmer's shivering celebration become a worldwide trade mark?

Peter Mercuur 21 Aug 2025

Why ad agencies are hiring creators and influencers

Marketing

Why ad agencies are hiring creators and influencers

Robyn Jones, Issued by Brave Group 21 Aug 2025

Behind the Selfie

#BehindtheSelfie: Haydn Henning, brand manager at Lift

Karabo Ledwaba 19 Aug 2025

Source: © 123rf Industry leader Ann Nurock delivered a thought-provoking keynote, sharing her perspectives on some of the defining themes from the 2025 Cannes Lions International Festival of Creativity

Cannes Lions

#CreativeCircle | Ann Nurock: 3 key trends shaping the future of marketing and creativity

Ann Nurock 19 Aug 2025

#WomensMonth: Leonie Andereya on leading with heart in luxury hospitality

Hospitality

#WomensMonth: Leonie Andereya on leading with heart in luxury hospitality

Robin Fredericks 18 Aug 2025

Marketing effectiveness is broken

Marketing

Marketing effectiveness is broken

Musa Kalenga, Issued by Brave Group 15 Aug 2025

Source: © Digitas Digitas Liquorice’s rebrand to simply Digitas is not a merely cosmetic transformation; instead, it signals a streamlined promise: one name, one network, one purpose in a digital landscape that is in constant flux

Branding

Digitas rebrand: More than a cosmetic transformation

Nomika Singh-Govender 14 Aug 2025

Branding

World’s top 100 food brands valued at $250.8bn, with Nestlé number 1

13 Aug 2025

#WomensMonth: 'Representation matters' says JDE Peet’s marketing lead, Hayley van Niekerk

FMCG

#WomensMonth: 'Representation matters' says JDE Peet’s marketing lead, Hayley van Niekerk

Evan-Lee Courie 12 Aug 2025