Activation | Bizcommunity

Activation | Bizcommunity

News

Beyond the algorithm: How African brands are rewriting the rules of growth

Digital

Beyond the algorithm: How African brands are rewriting the rules of growth

Azmina Khan, Issued by Dentsu 3 days

Maybelline went Epic at Nelson Mandela Square

OOH

Maybelline went Epic at Nelson Mandela Square

Issued by Epic Outdoor 3 days

The Stella Artois Perfect Trade Vending Machine outside a pub in London, UK (Image supplied)

Retail Marketing

#InternationalBeerDay: A free draught celebrating local bars

31 Jul 2025

Early Childhood Development

Sasko’s Siyasizana reaches major milestone - 1,000 playground upgrades worth R10m

30 Jul 2025

Pick n Pay Mobile rolls out app with eSIM, loyalty perks

Mobile & Apps

Pick n Pay Mobile rolls out app with eSIM, loyalty perks

29 Jul 2025

Presidential engagement between the National Executive and the Provincial Executive of the Northern Cape. Image credit:

Energy

NC could drive SA’s energy transition, economic growth

28 Jul 2025

Are ticket prices leaving Springboks' biggest fans on the bench?

Sport

Are ticket prices leaving Springboks' biggest fans on the bench?

Vadyn Moodley 23 Jul 2025

Telecoms & Networks

Telkom unveils refreshed brand identity with updated logo

22 Jul 2025

From schools to homes, dentsu SA serves as a force for good this Mandela Day

Mandela Month

From schools to homes, dentsu SA serves as a force for good this Mandela Day

Issued by Dentsu 22 Jul 2025

LDV South Africa hosts exclusive Drakensberg Ride & Drive experience for media

Dealers

LDV South Africa hosts exclusive Drakensberg Ride & Drive experience for media

Issued by LDV Auto 18 Jul 2025

Source: © 123rf The IAS Media Assurance Masterclass Series reveals that 70% of procurement professionals are
overwhelmed by marketing contracts, while agencies quietly exploit the gaps

Marketing & Media

Overwhelming marketing contracts, agencies quietly exploit the gaps

16 Jul 2025

Advertising

IAB Report: Nearly 90% of advertisers in the US will use GenAI for video ads

16 Jul 2025

Havas Red appointed as consumer PR Agency for Philip Morris South Africa

PR & Communications

Havas Red appointed as consumer PR Agency for Philip Morris South Africa

Issued by Havas Johannesburg 15 Jul 2025

Why CMOs need to rethink marketing effectiveness

Marketing

Why CMOs need to rethink marketing effectiveness

Musa Kalenga, Issued by Brave Group 14 Jul 2025

From broadcast to breakthrough: Realising the power of global sponsorship assets locally

Sponsorship

From broadcast to breakthrough: Realising the power of global sponsorship assets locally

Struan Campbell, Issued by Octagon 11 Jul 2025

Thirst Academy shakes up the industry with nationwide launch of WSET and flagship bar courses

Food & Wine

Thirst Academy shakes up the industry with nationwide launch of WSET and flagship bar courses

Issued by Thirst Bar Services 10 Jul 2025

The finalists were announced on 9 July 2025. Source: Supplied

IAB Bookmarks Awards

All the 2025 Bookmark Awards finalists

9 Jul 2025

#MandelayDay2025: Here's how you can get involved

ESG

#MandelayDay2025: Here's how you can get involved

15 Jul 2025

Disney Africa and Chilliengine, shortlisted for 2025 Mark Award for Comic Con Africa 2024 activation

Marketing

Disney Africa and Chilliengine, shortlisted for 2025 Mark Award for Comic Con Africa 2024 activation

Issued by Chilliengine 7 Jul 2025

Honouring courage, embracing readiness: Sappi hosts regional firefighting competitions

Environment & Natural Resources

Honouring courage, embracing readiness: Sappi hosts regional firefighting competitions

Issued by Sappi 3 Jul 2025

How Absa is driving an entrepreneurial mindset revolution for SA

Inclusion, Empowerment & Social Justice

How Absa is driving an entrepreneurial mindset revolution for SA

Issued by Trialogue 1 Jul 2025

South Africa’s fibre bottleneck needs a wireless breakthrough

Internet

South Africa’s fibre bottleneck needs a wireless breakthrough

Justin Mackenzie, Issued by VO Connect 27 Jun 2025

New report urges urgent investment in regenerative tourism innovation

Tourism

New report urges urgent investment in regenerative tourism innovation

27 Jun 2025

The New Generation Awards announces WesBank as its official headline naming sponsor

Youth Marketing

The New Generation Awards announces WesBank as its official headline naming sponsor

Issued by Lavello Marketing Solutions 27 Jun 2025

On Heritage Day, 24 September, Castle Lager and Big Save will host the World’s Biggest Braai. The campaign for the event launched recently at a humble bus stop in Soweto with a billboard with a built-in braai, the “Grillboard” (Image supplied)

OOH

Castle Lager's Grillboard invitation to the World’s biggest braai

24 Jun 2025

Radio still the big winner in today’s data-led media game

Radio & Audio

Radio still the big winner in today’s data-led media game

Nick Grubb, Issued by Mediamark 24 Jun 2025

The last awards ceremony, Friday 20 June, saw South African Bananas, Johannesburg, awarded a Gold Lion (Source: © Instagram)

Cannes Lions

#Cannes2025: Saving the best for last: SA bags a Gold Lion

Danette Breitenbach 22 Jun 2025

Mall of Africa wins top global award

Retailers

Mall of Africa wins top global award

Issued by Mall of Africa 19 Jun 2025

Source: © 123rf Kyla Booysen, senior partner manager, Special Effects Media, says Brands looking to stay culturally relevant can no longer ignore the power of gaming, especially when it comes to engaging Gen Z

Youth Month

#YouthMonth: Gaming - A gateway for Gen Z

Kyla Booysen 19 Jun 2025

TH_RST Golf Day 2025: A day of swings, smiles, and support

Events

TH_RST Golf Day 2025: A day of swings, smiles, and support

Issued by Thirst Bar Services 17 Jun 2025

#Cannes2025 winners: Experience and Strategy Lions

Cannes Lions

#Cannes2025 winners: Experience and Strategy Lions

Danette Breitenbach 20 Jun 2025

Cannes Lions shortlists released on Tuesday, 17 June include a number of South African agencies, with Joe Public with two shortlistings

Cannes Lions

#CannesLions2025: Joe Public adds two more shortlistings

Danette Breitenbach 17 Jun 2025

Uber Advertising launches in-house creative studio

Advertising

Uber Advertising launches in-house creative studio

13 Jun 2025

Mandela Day 2025 - Uniting to combat poverty and inequity

Events

Mandela Day 2025 - Uniting to combat poverty and inequity

Issued by Optimize Agency 12 Jun 2025

Pura Beverages celebrates market expansion at annual US Independence Day celebration

FMCG

Pura Beverages celebrates market expansion at annual US Independence Day celebration

10 Jun 2025

Steers used facial recognition software and created a selfie booth with a difference: “The Cheesier the Smile, the Cheesier the Reward” (Image supplied)

Advertising

AI isn't the enemy, your lack of progress is, now say cheese

Mike Sharman 9 Jun 2025

Listening differently - How first-party data powers Gagasi FM’s strategy

Radio & Audio

Listening differently - How first-party data powers Gagasi FM’s strategy

Issued by Gagasi FM 4 Jun 2025

How EchoHouse Pulled Off 3 Campaigns In 3 Countries In 1 Weekend

Marketing

How EchoHouse Pulled Off 3 Campaigns In 3 Countries In 1 Weekend

Issued by BA:KO by EchoHouse 25 Apr 2024

Primary & Secondary Education

BEEI participants head to work at schools around the country

2 Jun 2025

Malls unite to showcase the Your Cancer Counts campaign

Exhibitions & Events

Malls unite to showcase the Your Cancer Counts campaign

Issued by Taryn Louch Creative 28 May 2025

Penquin powers Suzuki South Africa to new heights with high-impact Simola Hillclimb campaign

Branding

Penquin powers Suzuki South Africa to new heights with high-impact Simola Hillclimb campaign

Issued by Penquin 27 May 2025

Welcome Tomorrow and YOUKNOW tackle Africa’s app retention gap at App Growth Summit Africa

Mobile

Welcome Tomorrow and YOUKNOW tackle Africa’s app retention gap at App Growth Summit Africa

Issued by YOUKNOW Technologies 27 May 2025

ANEW clinches 2nd consecutive gold for sustainability stand at Africa’s Travel Indaba

Hospitality

ANEW clinches 2nd consecutive gold for sustainability stand at Africa’s Travel Indaba

Issued by ANEW Hotels & Resorts 22 May 2025

Why your digital media might not be scaling

Digital

Why your digital media might not be scaling

Issued by TDMC 22 May 2025

Advertising

Amazon’s ad business boom: Raking in over $60bn

21 May 2025

Medshield returns to the Suncoast ECR Big Walk 2025 on 18 May

Public Health

Medshield returns to the Suncoast ECR Big Walk 2025 on 18 May

Issued by Stone 16 May 2025

Isilumko Activate appoints new chief commercial officer - Gregory Martin

Marketing

Isilumko Activate appoints new chief commercial officer - Gregory Martin

Issued by Isilumko Activate 15 May 2025