Consumer behaviour | Bizcommunity

Consumer behaviour | Bizcommunity

News

The authenticity imperative: What FMCG brands need from marketing talent in 2026

Retail Marketing

The authenticity imperative: What FMCG brands need from marketing talent in 2026

Issued by Afrizan 3 days

Emotional connection and nostalgia drives surge in ‘kidult’ toy spending

Retailers

Emotional connection and nostalgia drives surge in ‘kidult’ toy spending

27 May 2026

Remi Du Preez, managing director at Polygon, says when budgets shrink, brands feel the pressure to disappear, but staying visible (and smart) is what actually wins.

Marketing

7 ways to market smarter when every rand counts

Remi Du Preez 27 May 2026

NIQ research reveals new rules of commerce: AI is beginning to decide what consumers buy

Research

NIQ research reveals new rules of commerce: AI is beginning to decide what consumers buy

Issued by NielsenIQ 22 May 2026

Heinz brings back the iconic glass bottle for limited time

FMCG

Heinz brings back the iconic glass bottle for limited time

21 May 2026

Experiential-led retail is reviving South Africa's shopping malls

Commercial Property

Experiential-led retail is reviving South Africa's shopping malls

21 May 2026

Nestlé KitKat brings fans closer to Formula 1 in new partnership

Retail Marketing

Nestlé KitKat brings fans closer to Formula 1 in new partnership

19 May 2026

Ask Africa appoints Jezile Dhlamini as its chief client partner officer

Research

Ask Africa appoints Jezile Dhlamini as its chief client partner officer

Issued by ASK AFRICA 19 May 2026

The evolving business model of restaurants and QSR revealed

Food & bev. services

The evolving business model of restaurants and QSR revealed

Amith Singh 18 May 2026

From AI to affordability: The trends redefining foodservice in 2026

Trends

From AI to affordability: The trends redefining foodservice in 2026

14 May 2026

Africa Day launch: Jacobs expands premium range with Origins Kenya & Uganda Beans blend

FMCG

Africa Day launch: Jacobs expands premium range with Origins Kenya & Uganda Beans blend

12 May 2026

SA's spa market up 13%, but premium demand seeks slower, personalised care

Wellness

SA's spa market up 13%, but premium demand seeks slower, personalised care

8 May 2026

The MRF's latest Maps data cover the full 2025 calendar year and shows that on-demand streaming penetration averaged 21% annually (Image source: © 123rf )

Marketing & Media

Maps provides 5 year record of consumer behaviour

7 May 2026

In the Spend Trend Report 2026, 75% of respondents engage in sports betting in some shape or form (Image source: @ Carte Blanche )

Marketing

#BizTrends | Spend Trend 2026 Part 2: Consumers adopt value-seeking spending strategies

Danette Breitenbach 7 May 2026

Food & bev. services

What McDonald’s SA’s new CMO plans next: A customer-first, digitally-driven brand

Evan-Lee Courie 6 May 2026

How pirate boxes and illegal IPTV devices are fuelling South Africa’s content theft crisis

TV

How pirate boxes and illegal IPTV devices are fuelling South Africa’s content theft crisis

Issued by MultiChoice 6 May 2026

The Cape Town OOH opportunity: Closing the gap between spend and impact

OOH

The Cape Town OOH opportunity: Closing the gap between spend and impact

Issued by Tractor Outdoor 29 Apr 2026

Why long term car rental is becoming the smartest move in South Africa’s current economic climate

Trends

Why long term car rental is becoming the smartest move in South Africa’s current economic climate

Issued by Pace Car Rental 28 Apr 2026

Pet food sales surge 28% in SA as consumers prioritise furry family members

FMCG

Pet food sales surge 28% in SA as consumers prioritise furry family members

24 Apr 2026

Marketing

From AI companionship to brand trust, Warc outlines 2026's key trends

24 Apr 2026

The Spend Trend Report highlights consumer spending trends in 2026 (Image supplied)

Marketing

#BizTrends | SA consumer resilient, but still loves a treat!

Danette Breitenbach 23 Apr 2026

Algorithm Performance Marketing launches Lighthouse Geo: Africa's first AI visibility platform

Digital

Algorithm Performance Marketing launches Lighthouse Geo: Africa's first AI visibility platform

Issued by Algorithm Agency 23 Apr 2026

Google Earth AI integration bridges the gap between digital marketing and physical reality

Marketing

Google Earth AI integration bridges the gap between digital marketing and physical reality

23 Apr 2026

The invisible competitors

Advertising

The invisible competitors

Rosemary Baronetti, Issued by M+C Saatchi Abel 23 Apr 2026

56 years of Game: Meeting South African households' demand for value and essentials

Retailers

56 years of Game: Meeting South African households' demand for value and essentials

22 Apr 2026

10 factors reshaping SA’s online retail economy in 2026

E-commerce

10 factors reshaping SA’s online retail economy in 2026

Jason Sive 22 Apr 2026

From insight to impact: MASA approves Rogerwilco research as CPD learning content

Research

From insight to impact: MASA approves Rogerwilco research as CPD learning content

Issued by Rogerwilco 22 Apr 2026

Physical retail stores aren't disappearing, just evolving

Retail

Physical retail stores aren't disappearing, just evolving

22 Apr 2026

You're spending more to be heard less. That's not a growth strategy

Digital

You're spending more to be heard less. That's not a growth strategy

Musa Kalenga, Issued by Brave Group 21 Apr 2026

Chery overtakes Haval in SA’s used Chinese car market

Commercial & Industrial

Chery overtakes Haval in SA’s used Chinese car market

20 Apr 2026

ESG

#EXCLUSIVE | Prof. Madinga: Why green marketing isn’t closing the deal

Prof. Nkosivile Madinga 20 Apr 2026

Marketing

The cashback arms race: Why your loyalty programme is a brand tax

Mosa Ntwampe, Issued by Brave Group 20 Apr 2026

Strategy does not win. Execution does

Marketing

Strategy does not win. Execution does

Carni Wilkens, Issued by Dentsu 15 Apr 2026

Philip Cohen of Fofum Brands gives insight into how are doubling down on loyalty while consumers are switching more than ever. (Image: )

Marketing

Loyalty marketing is solving the wrong problem

Philip Cohen 14 Apr 2026

The hidden constraints of cash in Africa’s SME economy

SMEs

The hidden constraints of cash in Africa’s SME economy

Alan Shannon 10 Apr 2026

Heineken turns exchange rates into shared moments with ‘Bar De Change’ activation

Retail Marketing

Heineken turns exchange rates into shared moments with ‘Bar De Change’ activation

10 Apr 2026

Sober curiosity movement on the rise as South Africans relook drinking patterns

Food & bev. services

Sober curiosity movement on the rise as South Africans relook drinking patterns

9 Apr 2026

Checkers Hyper enters a new era with opening of in-store Nespresso Coffee Experience

FMCG

Checkers Hyper enters a new era with opening of in-store Nespresso Coffee Experience

7 Apr 2026

Back to basics: The retail fundamentals that drive real outcomes

Retail

Back to basics: The retail fundamentals that drive real outcomes

Olav Westphal, Issued by Vicinity Media 1 Apr 2026

Social Media

The influence era: Why creators are rewriting the rules of marketing

Michael Cost 1 Apr 2026

Data drives excellence and growth

Research

Data drives excellence and growth

Issued by On the Dot 30 Mar 2026

Why brands are producing more content but connecting with fewer people

Marketing

Why brands are producing more content but connecting with fewer people

Musa Kalenga, Issued by Brave Group 30 Mar 2026

SA’s furniture sector must adapt and innovate

Fashion & Homeware

SA’s furniture sector must adapt and innovate

30 Mar 2026

From Test Kitchen to Tswalu: Luke Dale Roberts to open landmark destination restaurant

Food & Wine

From Test Kitchen to Tswalu: Luke Dale Roberts to open landmark destination restaurant

27 Mar 2026

Branding

Top brands boost SA's economy with R771bn

27 Mar 2026

Simplicity is the new hallmark of quality in food choices

Health & Safety

Simplicity is the new hallmark of quality in food choices

27 Mar 2026

Artificial intelligence is reshaping customer experience at every touchpoint, but brands that win will be those that balance smart automation with genuine human connection. (Image supplied)

Artificial Intelligence

5 ways AI is transforming CX

Terena Chetty 27 Mar 2026

Convenience retail is saving forecourts from fuel-driven decline

FMCG

Convenience retail is saving forecourts from fuel-driven decline

26 Mar 2026